Platform PR, the hottest agency in the TV and broadcast sector, is on the lookout for a new Account Executive to join its talented (and growing!) Marylebone High Street team. As a PR leader in the world of TV and connected media, we are able to offer a dynamic and truly global working environment.
Job Description:
We are looking for an Account Executive with a passion for technology and the media. Due to a growing client portfolio, we need someone to join the team, located in London’s Marylebone, to assist with the delivery of our client accounts in the broadcast, media and telecommunications industries.
If you’re someone who is serious about moving your PR career forward, and you’re a great team player, you could be just what we’re looking for. You will have some previous PR experience working in-house or agency-side, and a relevant degree (PR, marketing, journalism, etc.). A demonstrable passion for the media industry and the changing ways in which we watch and interact with content is also ideal. You will have excellent communication skills both written and verbal, possess a proactive nature, good presentation skills, be organised, and competent with MS Word, Excel and Outlook.
Day to day activities will include:
• Working with the Account Manager/Director to deliver PR campaigns to plan
• Drafting press releases, features pitches, press kits, background information sheets and briefing documents
• Writing contact, weekly & monthly progress reports
• Providing regular creative input and new ideas, and initiating ad hoc activities
• Carrying out desk research for existing clients
• Maintaining and expanding relationships with relevant trade and national media journalists
• Assisting the Account Director in arranging press briefings and other events
To apply, please send your CV to sally@platformpr.com
The last few days has seen a great deal of activity in the technology/media interface that I inhabit. Read the rest of this entry »
When I’m browsing through TV channels looking at what’s on, I must admit that I do sometimes settle for a quiz show from the late 1980s / early 90s. Read the rest of this entry »
I’m in London. It’s raining. I’m cold. A stark contrast to the 29°c sunshine of Hong Kong last week where I attended the annual CASBAA Convention. For the past 20 years the event has been a focal point for the Asian Pay-TV industry. Read the rest of this entry »
We are pleased to have been appointed by content services company Nativ as its PR and communications agency. After assisting the team with a very successful launch campaign at this year’s IBC, Platform will be responsible for all on-going day to day PR activities as well as the development of thought leadership programmes and support around key events and trade shows.
Nativ, which specialises in “Total Video Logistics”, is a great addition to Platform’s high calibre portfolio of clients and this win is a perfect end to the already hugely successful IBC period. We are looking forward to expanding our relationship with Nativ as it is a really exciting and fast growing company in the hub of the broadcast industry.
John Folland, Nativ’s CEO said “Platform’s approach to PR and its specialist knowledge of the industry has been a real asset for us. They really understand both our business and communications objectives and have tailor-made a communications programme that delivers. Our Platform team has worked hard from day one to quickly become an extension of our internal marketing department and has been instrumental in helping us successfully launch our latest offering at IBC this year.”
Nativ’s MioEverywhere platform is a business process automation solution that removes the complexity of digital media management and distribution. Nativ helps some of the biggest content owners and brands reach their audiences with the highest quality audio-visual experience on any platform, and reduce their costs.
IBC 2011 has proved to be a milestone event for the industry with attendance figures up 4% from last year. An amazing 50, 462 visitors descended into Amsterdam over the weekend with over 1300 exhibitors from across the globe!
For Platform it was a monumental year with our growing team on hand to support 11 of our clients, all of which had an extremely successful show.
Over the past few months we have worked hard to produce great results with no less than 170 press meetings organised, 43 press releases issued and 6 award wins across our clients. The success continued throughout the show with 19 hits in the IBC Daily and 5 IBC TV News videos, producing great coverage and an increased profile for all our clients.
“We’re delighted to be able to look back on the challenges and successes of another IBC and see such satisfying figures be produced at the end of the show” said Gay Bell, CEO. “We were pleased to be able to work with and help our longstanding clients for another year running as well as be there to support some of our new clients for the first time. IBC is integral to the industry and a key event for our clients and it is great to be able to celebrate this success with them”
