One of my colleagues came across an interesting article on how businesses are using social media in Bloomberg BusinessWeek bit.ly/aUP0QO published today. The article made a valid point that there is still a real shortage of …more
Never a dull moment
In my years in the technology PR industry I’ve been responsible for launching a wide array of devices, software and “solutions” – and used just about every tactic in a PR’s toolkit. But, recently, I’ve been involved in a PR programme to launch a new DVB-T2 set-top box to UK consumers that I can honestly say is new territory for me – I’ve become a robot …more
Social media is human-shaped [and like a great big Onion!].
I wanted to post videos of two of the most memorable presentations from the recent #140 Conference at the O2 Indigo. The keynote was from actor, comedian and social commentator …more
#140 conference [exploring the state of Now!]
I was lucky enough to attend the first #140conf [140 Characters Conference] at the O2 Indigo, organised by technology pioneer turned business angel Jeff Pulver. The event brought together about 300 people from across Europe to discuss …more
PR 2.0 – time for fresh thinking in the new digital economy
Gay Bell
This is a critical time for everyone in business and not least for those of us in PR. I saw an advert the other day that said …more
